2018년 6월 6일 수요일

Korean Smartphone market share in the first quarter of 2018


Samsung Electronics gained a 60% share of the Korean smartphone market in Q1.

According to Strategy Analytics (SA), a market research firm, Samsung Electronics shipped 3.9 million units in the domestic smartphone market in the first quarter of this year, accounting for 65.3% of the market.

Apple ranks second with 16.7% (1 million units) and LG Electronics third with 12.2% (700,000 units).

Samsung Electronics increased its share compared to the previous quarter or the same quarter of last year due to early release of the Galaxy S9. The Galaxy S9 series exceeded 1 million units in domestic market in about 60 days since its launch on March 16.

According to the same survey, Samsung Electronics accounted for 58.2% of the Korean smartphone market in the first quarter of last year. 18.2% for Apple and 14.9% for LG Electronics.

In 4Q of last year, Samsung Electronics' market share dropped to 46.0% due to Apple's 10th year anniversary iPhone X, iPhone 8 and others. Apple's share in the quarter was 28.3%, the highest ever in the Korean market. LG Electronics was 15.7%.

In the first quarter of this year, global smartphone market grew by 2% compared to last year, while domestic smartphone market shipment increased by 9% from 5.5 million to 6 million in the first quarter of last year.








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