Famous Italian fashion house, Fendi has teamed up with three Korean female celebrities to create one of a kind Peekaboo bags for a charity auction that will raise funds for UNICEF, NGO and Social Welfare Society for various humanitarian aid efforts such as helping victims of child abuse.
Followed by the charity projects in London and Tokyo, FENDI’s PEEKABOO Project moves to Seoul.
Three iconic women, the olympic figure skating champion Kim Yuna and actress Ha Jiwon and Ko So Young who have a lot of influence in Korean culture are invited to working closly with Silvia Venturini Fendi and Fendi artisans and came together to personalize their own Peekaboo bags and created one of a kind piece.
Their pictures with Peekaboo bags were released on November issue of Elle magazine and these bags will be available to purchase through a dedicated online auction site from Oct 31st to Nov 10th.
All proceeds from the auction will be donated to the international medical NGO 'Operation Smile' which performs surgery on children suffering from facial deformation such as cleft lip from birth and Social Welfare Society to support single mothers and babies given up for adoption
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