Samsung has launched a new premium refrigerator, the Self Collection

Samsung Electronics has launched a super premium refrigerator, the Self Collection. On the 12th, Samsung Electronics held the Samsung Electronics Self Collection Media Day at the Dynasty Hall in Shilla Hotel to announce the introduction of the first product of its next-generation kitchen appliance line-up, the Self Collection refrigerator.
Many celebrity like French ambassador and actress Jun Ji-hyun was seen at the show.
Jun Ji Hyun has been selected as the new model for Samsung Electronic’s Zipel line of refrigerators since january this year.

Samsung’s Self Collection refrigerator, which was jointly designed and developed with 3 Michelin-Starred Chefs, is a specialized food-care refrigerator to reflect the professional chefs’ philosophy that fresh tastes come from fresh ingredients.
Even without connectivity features, Samsung executives say they’re confident the Chef Collection fridge will do well. Since going on sale last week here, the company has sold more than 120 units of the fridge in Korea, where it is priced at between $5,500 and $6,900 – all without a promotional push, said senior vice president Park Jongkap.