2014년 9월 25일 목요일

Samsung released Galaxy note 4 early to combat iPhone 6 and threat from Chinese manufacturers


Samsung Electronics held ‘Galaxy Note 4 World Tour: Seoul’ on 24th to announce the commercial availability of Galaxy Note 4.
Galaxy Note 4 will be available beginning September 26th in Korea and China and it will be ready to hit the shelves in 140 countries by the end of October.
U.S. sales of the Galaxy Note 4 will start on Oct. 17.

Now, attention is turning to whether Samsung can overcome sluggish recently sales of the latest Samsung electronics through new products.

However, the market situation is not easy.

Operating profit of Samsung Electronics, which had more than 10 trillion won in the third quarter last year, struck crashed due to their recent smartphone poor sales.
Its global smartphone market share has dipped to 25% from 32% in the same period in 2013.

Samsung's announcement marks the first time the South Korean company has released a flagship smartphone in China before other major overseas markets.

Apple's iPhone 6 has yet to arrive in China, the world's most populous country. But Apple Inc. still chalked up 10 million sales of the iPhone 6 and 6 Plus models in the first three days after the phones went on sale.
Apple's new iPhone 6 with its larger screen than previous models eliminates a key advantage for Samsung that lured buyers with the big screens of its Galaxy phones.

Samsung's early move in China comes as the South Korean company faces challenges on multiple fronts. Its profit from the crucial mobile business has flagged and local brands in India and China have dented its sales of cheap phones.

Chinese electronics company TCL surprised the world by showcasing the 110 inch curved UHD TV and the first quantum dot TV, which is called a next-gen TV, at IFA 2014, ahead of Samsung and LG. Lenovo also displayed 64-bit smartphones, which are similar to the Galaxy Note 4. Chinese smartphone makers have started to introduce products with hardware, which can be matched to that of Korean firms. Now, Chinese competitiveness in hardware is considered to go beyond the imitation level. Related to this issue, Jung Tae-myung, professor of the Department of Computer Engineering at Sungkyungkwan University, remarked, “The era where Korean companies took advantage of hardware is gone.”

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