2015년 1월 9일 금요일

The Banana is The Best Selling Fruit in Korea and Strawberry and Cherry are catching up


Last year statistics showed a surge in popularity of strawberries and cherries among domestic consumers.
Bananas kept top spot in annual sales for four consecutive years since 2011.

Lotte Mart analyzed the 2014 sales of fruit on Jan 7th.
Top 5 most popular fruits in terms of sales are bananas,tangerine,strawberries,watermelons and apples.

Strawberries moved up to 3rd spot in 2014 from 5th spot in previous year.
Following the strawberry, watermelon, apples, tomatoes, imported grapes, grapes, melons, etc took 4-9 spots and cherry had first entered the top ten annual sales in 2014.

Lotte Mart said that cherry's breakthrough in Korean fruit market was thanks to the the Korea-US free trade agreement (FTA) which reduced 24% of tariff  and lowering exchange rate which leads to higher price competitiveness last year.


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